Belit’s representatives (Predrag Rajačić and Vladimir Jovičić) traditionally take part in the E-commerce Conference 2019 held at Palić from 17.04. until 18.04.2019. E-commerce Conference is the biggest gathering for the e-commerce business in Serbia, dedicated to monitor developments of domestic and regional (Slovenia, Croatia, Montenegro, Bosnia and Herzegovina, Macedonia …) e-commerce and e-business markets. It covers all areas of electronic business. Since 2001, E-commerce Conference has been held regularly as a specialized meeting in this field every year. It is intended for business people who are interested in being informed about contemporary achievements in the field of e-commerce and e-business and the possibilities for their implementation in Serbia and the SEE region. It represents the place of gathering of domestic and foreign experts in this field, with the aim to enable participants of the meeting (entrepreneurs, managers and all who want to improve their operations) to analyze the current situation, and to point out the directions for further development of e-business.